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Which Statement Concerning the Degree of Tangibility of Services Is

Question 16

Multiple Choice

Which statement concerning the degree of tangibility of services is NOT correct?


A) Services differ significantly in terms of their tangibility.
B) The less tangible a service, the less service marketing resembles goods marketing.
C) Rental and owned-goods services are more tangible than nongoods services.
D) Performance on nongoods services can be judged before the service is completed.

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