When pitching a story idea, never believe
A) a connector could be sincerely interested in your story.
B) that non-media connectors are nearly as effective communicators as traditional media.
C) that public relations can do a better job than advertising.
D) anything you say is off the record.
E) you are different than anyone else with a message to send.
Correct Answer:
Verified
Q34: An essential component of an effective pitching
Q35: Which of the following guidelines is NOT
Q36: Connectors tend to seek out marketers who
A)
Q37: Author Richard Laermer recommends that marketers avoid
Q38: Critical thinking and preparation are essential skills
Q40: MPR professionals should, as a rule,
A) invite
Q41: A subject must be objective to be
Q42: Broadcast media generally look for story segments
Q43: Pitching involves making sure connectors see the
Q44: Marketers only have to establish credibility with
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