Broadcast media generally look for story segments that run at least four minutes long.
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Q37: Author Richard Laermer recommends that marketers avoid
Q38: Critical thinking and preparation are essential skills
Q39: When pitching a story idea, never believe
A)
Q40: MPR professionals should, as a rule,
A) invite
Q41: A subject must be objective to be
Q43: Pitching involves making sure connectors see the
Q44: Marketers only have to establish credibility with
Q45: Marketers need to demonstrate to connectors how
Q46: Developing an effective pitch is a simple
Q47: Pitch letters can be composed based on
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