A major advantage of Internet advertising is that:

Question

Quizplus · Accepted Answer

The performance of internet ads is measurable, which means that marketers can capture data on impressions, clicks, conversions, and engagements. This data can be used to optimize advertising campaigns and track return on investment (ROI). While targeting in Internet advertising can be precise, it is not always flawless. It is also not true that Internet advertising is accessed equally by all classes of target population. The conversion ratio for Internet advertising can vary widely depending on the type of campaign and industry.

A Major Advantage of Internet Advertising Is That