Nonpersonal communication channels include major media, ________, and events.
A) sales calls
B) atmospheres
C) buzz marketing
D) word-of-mouth influence
E) phone calls

Question

Quizplus · Accepted Answer

Atmospheres are considered nonpersonal communication channels as they involve the physical environment or ambiance that can influence consumer perceptions and behavior without direct personal interaction.

Nonpersonal Communication Channels Include Major Media, ________, and Events