According to recent research,effective promotional strategy for a new product that is to be immediately adopted should focus on ________.
A) how to deal with the constraints of adoption, such as switching costs
B) the desirable reasons for adoption
C) how popular the product is likely to be
D) the performance of the product
E) how many units of the product have already been sold

Question

Quizplus · Accepted Answer

The correct answer is A because effective promotional strategy for a new product that is to be immediately adopted should focus on how to deal with the constraints of adoption, such as switching costs.

According to Recent Research,effective Promotional Strategy for a New Product