The ________ is concerned with how long it takes a new product or service to be adopted by members of a social system.
A) adopter category
B) purchase time
C) social system
D) rate of adoption
E) evaluation

Question

Quizplus · Accepted Answer

The rate of adoption refers to the speed at which a new product or service is adopted by members of a social system. It is concerned with how quickly or slowly the product or service is taken up by different groups of people within the social system. The other options, such as adopter category, purchase time, social system, and evaluation, are related concepts, but they do not specifically address the rate of adoption.

The ________ Is Concerned with How Long It Takes a New