Infomercials are ads that can use both one- and two-step approaches to sell products. They are typically televised during off-viewing hours but are not limited to just print media. They can sell products that are currently trendy, but this is not their primary focus. They are not considered a part of specialty advertising.

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Infomercials Are

Question 75

Multiple Choice

Infomercials are:

A) primarily designed to sell products that are classified as trends.
B) always televised during off-viewing hours.
C) those ads that appear only in print media.
D) a part of specialty advertising.
E) ads that use both one- and two-step approaches.

Correct Answer: