Industrial products are normally more complex than consumer products.It means that industrial companies are more likely to be:
A) product focused rather than customer focused.
B) customer focused rather than product focused.
C) market focused rather than customer focused.
D) technology focused rather than market focused.
Correct Answer:
Verified
Q5: The seller of industrial products is part
Q6: _ characterize purchasing situations in which something
Q7: When a firm markets a product or
Q8: Because of the need for more detailed
Q9: Identify the correct statement about organizational marketing.
A)Industrial
Q11: This type of segmentation variable includes company
Q12: Most industrial markets are not mass markets
Q13: Organizational marketing refers to:
A)explaining the importance of
Q14: Which of the following best describes routine
Q15: Which of the following is a category
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