A direct marketer can reduce its order fulfillment responsibilities by ________.
A) using a public warehouse
B) using a private warehouse
C) retaining a third party order fulfillment service provider
D) using a bonded warehouse

Question

Quizplus · Accepted Answer

Retaining a third party order fulfillment service provider allows the direct marketer to outsource the entire order fulfillment process, including warehousing, picking, packing and shipping of orders. This reduces their operational responsibilities and costs, while increasing their efficiency and scalability. Using a public or private warehouse would still require the direct marketer to manage their own order fulfillment processes, and using a bonded warehouse would only be necessary for specific types of products.

A Direct Marketer Can Reduce Its Order Fulfillment Responsibilities by ________