Boutique hotels not only call their employees cast members, but also compete for their talent, provide them with all the training needed, stress teamwork, and give employees freedom to make decisions. In order to provide the level of service guests require, which type of marketing do boutique hotels need to engage in?

Question

Quizplus · Accepted Answer

Boutique hotels focus on providing a high level of service by training employees, emphasizing teamwork, and empowering them to make decisions. This approach is a part of internal marketing, which involves engaging employees to effectively serve customers and enhance the customer experience.

Boutique Hotels Not Only Call Their Employees Cast Members, but Also