The idea that customers provide long-term rewards to a sales organization is called the:
A)Due diligence profitability model.
B)Lifetime value of a customer.
C)Customer orientation ratio.
D)Return on corporate sales effort.

Question

Quizplus · Accepted Answer

The idea that customers provide long-term rewards to a sales organization is known as the lifetime value of a customer. This concept focuses on the importance of retaining customers and building strong relationships to maximize the revenue they generate over time. It involves understanding the customer's needs, providing value-added services, and maintaining open communication to create loyal customers who will continue to do business with the organization.

The Idea That Customers Provide Long-Term Rewards to a Sales