_____ refers to the relationship between the price paid for advertising space or time and the size of the audience delivered.
A)Net contribution margin
B)Net cost
C)Absolute cost
D)Relative cost
E)Cost per media (CPM)

Question

Quizplus · Accepted Answer

Relative cost refers to the relationship between the price paid for advertising space or time and the size of the audience delivered.

_____ Refers to the Relationship Between the Price Paid for Advertising