Which of the following forms of advertising would be most effective when the objective is to attain maximum coverage of a local market at low cost?
A)Outdoor
B)Television
C)Internet
D)Magazine
E)Newspaper

Question

Quizplus · Accepted Answer

Newspaper advertising is the most cost-effective option for attaining maximum coverage of a local market. It reaches a broad audience, including those who may not have access to other forms of advertising, and can be easily targeted to specific demographics within the local community. Additionally, newspaper advertising rates are typically more affordable than other traditional advertising methods such as TV or radio.

Which of the Following Forms of Advertising Would Be Most