In terms of the alternative evaluation stage of the consumer decision-making process,how you feel when you wear new shoes,how you think others like your new hair style,and how a new weight-loss plan makes you feel about yourself are all examples of:
A)functional consequences.
B)psychosocial consequences.
C)bundles of attributes.
D)service assessments.
E)physiological stimuli.

Question

Quizplus · Accepted Answer

These are all examples of psychosocial consequences because they relate to how the product/service makes the consumer feel about themselves and how others perceive them socially. Functional consequences, on the other hand, relate to the performance of the product/service, and bundles of attributes refer to the different features of the product/service. Service assessments are evaluations of the service provided by a company, and physiological stimuli refer to the physical sensations experienced by the consumer.

In Terms of the Alternative Evaluation Stage of the Consumer