Customer relationship management (CRM) is a means of managing all aspects of a customer's relationship with an organisation to endeavour to increase customer loyalty and retention,and the organisation's profitability.

Name: Customer relationship management (CRM) is a means of managing all aspects of a customer's relationship with an organisation to endeavour to increase customer loyalty and retention,and the organisation's profitability.
Brand: Quizplus
Rating: 4.9 (29 reviews)

Question

Quizplus · Accepted Answer

The statement accurately describes the purpose and goals of CRM.

Customer Relationship Management (CRM) Is a Means of Managing All