Color advertising is available in many newspapers on a run-of-paper advertising (ROP)basis.
Correct Answer:
Verified
Q25: Which of the following statements about media
Q26: A gatefold refers to a(n):
A) insert with
Q27: In a magazine,when the dark or colored
Q28: Which of the following is an advantage
Q29: Which of the following is one of
Q31: Which of the following is a disadvantage
Q32: An advertiser prints an ad on high-quality
Q33: A(n)_,an ad similar to a junior unit,is
Q34: In _,an innovation in magazine advertising,readers sample
Q35: In a newspaper,the preferred position horizontally across
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