The key functional areas of focus for CRM are:
A) marketing, sales, and service.
B) technology, business processes, and human resources.
C) intranet, extranet, and internet.
D) marketing, business processes, and service.
E) marketing, internet, and intranet.

Question

Quizplus · Accepted Answer

The key functional areas of focus for CRM are marketing, sales, and service. These areas work together to ensure that customer needs are met, and help to build long-term relationships with customers. Technology, business processes, and human resources are important components of CRM, but they are not functional areas of focus. Intranet, extranet, and internet are technology platforms that can be used to support CRM, but they are not functional areas of focus on their own. Internet and intranet may be used within the marketing function, but they are not standalone functional areas of focus for CRM.

The Key Functional Areas of Focus for CRM Are