A subculture is a group whose values and related behaviors are distinct from the general or dominant culture.
Correct Answer:
Verified
Q57: A market consists of people with wants
Q58: Profiles of activities,interests,and opinions are:
A) Demographics
B) Ethnographics
C)
Q59: Frequent travelers,occasional travelers,and rare travelers are examples
Q60: Geographical factors do not influence the origins
Q61: Positioning is creating perceptions in the minds
Q63: Glocal consumers buy global products routinely and
Q64: Cultural imperatives are business customs that must
Q65: The STP approach includes segmentation,targeting,and positioning.
Q66: A counterculture is a group whose values
Q67: For a market segment to be viable
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents