Which of the following is the best marketing communication tool for relationship building?

Question

Quizplus · Accepted Answer

Personal selling involves direct interaction between the marketer and the customer, which allows for the building of a relationship and understanding of the customer's specific needs and preferences. This communication tool enables the salesperson to tailor their approach to the customer's individual situation and preferences, resulting in more effective communication and relationship building.

Which of the Following Is the Best Marketing Communication Tool