Under this type of selling,the salesperson seeks to identify the buyer's needs and tailors the presentation to them.
A) Strategic partnering
B) Script-based selling
C) Needs satisfaction selling
D) Consultative selling
E) Profit maximization selling

Question

Quizplus · Accepted Answer

Needs satisfaction selling involves identifying the buyer's needs and creating a presentation that addresses those needs. This approach focuses on the customer's unique situation, rather than a one-size-fits-all approach. Consultative selling is a similar approach, but typically involves more in-depth conversations between the salesperson and buyer to better understand their needs. Strategic partnering and profit maximization selling are not focused on tailoring the presentation to the buyer's needs, and script-based selling relies on a pre-set script rather than customization.

Under This Type of Selling,the Salesperson Seeks to Identify the Buyer's