At which stage in the personal selling process would the salesperson obtain further information on the prospect and decide on the best method of approach?

Question

Quizplus · Accepted Answer

The preapproach stage is when the salesperson gathers further information on the prospect and decides on the best method of approach. This includes researching the prospect's needs, interests, and preferences, as well as finding out about their decision-making process and any potential challenges they may be facing. This information is used to tailor the approach and presentation to the prospect's specific needs and interests.

At Which Stage in the Personal Selling Process Would the Salesperson