Which of the following statements regarding the role of salespeople is most accurate?
A) Salespeople can identify creative solutions to customer problems.
B) Salespeople have the greatest say in company policy and therefore are its customers' greatest advocates.
C) Salespeople truly know their customers and therefore are the best resource for segmenting and selecting target markets.
D) Salespeople are the most highly trained of all a firm's employees and therefore offer the greatest customer security.
E) Salespeople are traditionally given greater authority than other company employees and therefore can offer customers the best financial terms for their purchases.
Correct Answer:
Verified
Q2: Sales management refers to _.
A) the planning
Q3: PRIMARY way in which relationship selling creates
Q4: Which of the following statements regarding the
Q5: practice whereby buyers and sellers combine their
Q6: Lindsey Smith sees her selling orientation and
Q7: Relationship selling refers to _.
A) the assignment
Q8: Virtually every occupation that involves customer contact
Q8: Personal selling serves three major roles in
Q10: practice of building ties to customers based
Q11: tasks involved in managing personal selling include
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