According to the AIDA concept,what is the first step a marketer must achieve with potential customers?

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According to the AIDA concept, the first step a marketer must achieve with potential customers is to capture their attention. This can be done through various marketing tactics such as advertising, promotions, and creative messaging. Once attention is captured, the marketer can then focus on creating interest, desire, and ultimately, action from the customer.

According to the AIDA Concept,what Is the First Step a Marketer