An unplanned buying behavior resulting from a powerful urge to buy something immediately is called
A) impulse buying.
B) habitual buying.
C) compulsive response behavior.
D) non-problem solving.
E) cognitive dissonance.

Question

Quizplus · Accepted Answer

Impulse buying is the behavior of purchasing something without planning, resulting from a sudden urge or strong impulse to buy it immediately. It happens often when a person sees a product that attracts their attention and feels a strong desire to have it, even if they didn't plan to buy it beforehand.

An Unplanned Buying Behavior Resulting from a Powerful Urge to Buy