The _____ type of competitive advertising aims for immediate buying action.

Question

Quizplus · Accepted Answer

Direct advertising aims to get immediate buying action from the target audience, such as through the use of limited-time offers or calls to action. Interactive advertising aims to engage the audience in a two-way communication, while indirect advertising focuses on building brand awareness and associations over time. Strategic advertising aims to achieve long-term marketing goals, and identity advertising focuses on creating and reinforcing a brand image.

The _____ Type of Competitive Advertising Aims for Immediate Buying