Albert has been in the business of selling computer hardware for over a decade. During the installation of some technologically complex hardware devices, Albert ensures that he sends technical personnel to customers to ensure initial proper use of the purchased hardware. Albert believes in implementing successful aftermarketing efforts. In which of the following activities will Albert be involved as part of the aftermarketing effort?

Question

Quizplus · Accepted Answer

Albert will be involved in continuously conducting customer satisfaction research and responding to it as part of his aftermarketing effort. This will help him improve customer service, address any issues or concerns, and ensure customer loyalty. While options A, C, and D are also important business activities, they do not specifically relate to aftermarketing efforts.

Albert Has Been in the Business of Selling Computer Hardware