Latent needs are _____________________.
A) implied or hidden needs without the customer knowing the solution
B) obvious needs that address users initial commitment to a product
C) observable customer needs
D) a missing piece of the product

Question

Quizplus · Accepted Answer

Latent needs are implied or hidden needs that the customer may not be aware of, but are still important to address in order to provide a complete and satisfying solution. These needs are often discovered through market research and customer feedback, and may require creativity and innovation to fulfill.

Latent Needs Are _____________________