Most companies practice strong PRM to forge long- term relationships with channel members.What does PRM stand for?
A)partner relationship management
B)personnel roster maintenance
C)primary relationship management
D)perennial relationship management
E)potential relationship management

Question

Quizplus · Accepted Answer

PRM stands for partner relationship management, which is a strategy that companies use to manage and improve their relationships with channel partners. This involves providing support, training, and resources to partners, as well as collaborating with them to achieve common goals. The goal of PRM is to build long-term, mutually beneficial relationships with channel partners that lead to increased sales and profitability.

Most Companies Practice Strong PRM to Forge Long- Term Relationships