Which of the following would NOT affect the cost of advertising in a consumer magazine?
A) the circulation of the magazine
B) special production requirements
C) the size of the advertisement
D) the number of ads in the magazine
Correct Answer:
Verified
Q27: in reaching specific target audiences is available
Q28: Which of the following statements about the
Q29: All of the following may result in
Q30: provides media planners with reliable figures about
Q31: The cost of advertising space in magazines
Q33: A company that manufactures ski boots might
Q34: Many magazines are sent to and/or provided
Q35: Advertisers who want to achieve geographic selectivity
Q36: Advertisers may be skeptical about placing ads
Q37: Most major publications are audited by _.
A)
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