Which of these is one of three major presentation formats used in the personal selling process?
A) cold calling format
B) need-satisfaction format
C) formula response format
D) stimulus-selling format
E) persuasive sales format

Question

Quizplus · Accepted Answer

The need-satisfaction format is one of the three major presentation formats used in the personal selling process. This format focuses on identifying the customer's needs and then presenting the product or service as a solution to those needs.

Which of These Is One of Three Major Presentation Formats