When developing a sales training program, sales managers must consider:
A) Who should be trained
B) Whether the training should be on-the-job or formal
C) What should be the primary emphasis in the training program
D) What should be the primary emphasis in the training program.
E) All of the above

Question

Quizplus · Accepted Answer

All of the above options are important factors for sales managers to consider when developing a sales training program. They must identify who needs the training, decide whether the training should be on-the-job or formal, and determine the primary emphasis in the training program. Only considering one or two of these factors may result in an incomplete or ineffective training program.

When Developing a Sales Training Program, Sales Managers Must Consider