'Customer service' is:
A)something that happens at a complaints desk
B)something that happens in a customer service department
C)something that should be built into the very fabric of the total service delivery system
D)something that happens in a service marketing department
E)none of the above

Question

Quizplus · Accepted Answer

Customer service should not be limited to just a complaints desk or a department within a company. It should be an integral part of the entire service delivery system, from the initial contact to post-purchase follow-up. Therefore, option C is the best choice.

'Customer Service' Is