A salesperson who follows the trust-based relationship selling strategy when dealing with his or her customers is expected to be actively involved in:
A)maximizing sales in the short run.
B)convincing the customers that his or her product is the best.
C)moving on to a new customer as soon as sales are completed with the previous customer.
D)solving his or her customers' problems.
E)pushing his or her products to potential customers.

Question

A salesperson who follows the trust-based relationship selling strategy when dealing with his or her customers is expected to be actively involved in:​
A)​maximizing sales in the short run.
B)convincing the customers that his or her product is the best.
C)​moving on to a new customer as soon as sales are completed with the previous customer.
D)​solving his or her customers' problems.
E)​pushing his or her products to potential customers.

Quizplus · Accepted Answer

A salesperson who follows the trust-based relationship selling strategy focuses on building strong relationships with customers based on mutual trust and respect. This involves understanding the customer's needs and providing solutions to their problems, rather than just pushing products. Therefore, actively solving the customer's problems is an important part of this strategy.

A Salesperson Who Follows the Trust-Based Relationship Selling Strategy When