Which of the following is NOT a typical characteristic of embargoes?
A) Journalists agree not to release information before a certain date.
B) They give connectors time to prepare a story prior to an announcement.
C) Bloggers tend to strictly respect embargoes more than other connectors.
D) They are built on a level of trust between marketers and connectors.
E) Information is generally provided to connectors early.
Correct Answer:
Verified
Q15: Once MPR documents have been prepared and
Q16: The primary offensive weapon for selling an
Q17: In general, PR professionals should never send
Q18: To marketers, B-Roll footage refers to
A) public
Q19: The purpose of an embargo is to
A)
Q21: Giving a journalist the right to publish
Q22: Marketers can sometimes reserve an exclusive for
Q23: Good rules for pitching to bloggers include
Q24: Pitching to bloggers
A) is a simple and
Q25: Some MPR professionals prefer to forego pitch
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