The purpose of an embargo is to
A) prevent journalists from covering a story.
B) provide exclusive coverage to only one media outlet.
C) give connectors time to prepare a story before it is announced.
D) give marketers time to change their story.
E) allow the government time to approve a news story.
Correct Answer:
Verified
Q14: An effective pitch is a complex process
Q15: Once MPR documents have been prepared and
Q16: The primary offensive weapon for selling an
Q17: In general, PR professionals should never send
Q18: To marketers, B-Roll footage refers to
A) public
Q20: Which of the following is NOT a
Q21: Giving a journalist the right to publish
Q22: Marketers can sometimes reserve an exclusive for
Q23: Good rules for pitching to bloggers include
Q24: Pitching to bloggers
A) is a simple and
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