Other factors that influence the cost of agate line advertising include
A) number of insertions
B) seasonality of advertisement
C) past successes of the advertiser
D) how quickly the advertiser pays their invoices
Correct Answer:
Verified
Q34: Colour charges in newspaper ads are normally
Q35: If an 8-page insert in the Toronto
Q36: Details of a newspaper ad request are
Q37: Newspaper readers tend to go through the
Q38: Magazine readership figures are tracked by
A) Alliance
Q40: With regard to rate schedules, rates charged
Q41: Paid circulation refers to
A) subscription sales only
B)
Q42: A controlled circulation magazine
A) is distributed free
Q43: The primary advantage of magazines is
A) number
Q44: Advertisers purchasing ad space in some of
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