
Which message strategy is most closely linked to emotions?
A) Cognitive
B) Affective
C) Hyperbole
D) Conative
Correct Answer:
Verified
Q23: A print advertisement for Bijan uses the
Q24: Using music to build emotions surrounding a
Q25: An affective message strategy that connects a
Q26: Showing greasy potato chips versus Pringles is
Q27: For products with no real tangible differences
Q29: A negative comparison ad that causes people
Q30: An affective message strategy:
A)invokes feelings or emotions
Q31: Which message strategy is designed to trigger
Q32: Which message strategy attempts to elicit powerful
Q33: A new form of resonance advertising that
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