A prospect list that is generated internally is typically considered ________ than a prospect list generated from external sources.

Question

Quizplus · Accepted Answer

A prospect list generated internally is more valuable because it is usually based on data from existing customers or leads, which the company already has a relationship with. This means that the prospects on the list are more likely to be interested in the company's products or services, making them potentially more profitable. Additionally, an internal prospect list can be tailored to the company's specific needs and goals, making it more in-depth than a list generated from external sources.

A Prospect List That Is Generated Internally Is Typically Considered