Which of the following would be considered a trade journal?
A) a financial publication like The Wall Street Journal
B) a publication written for health professionals like Nursing
C) a magazine aimed at fitness enthusiasts like Runners World
D) a metropolitan newspaper like The Boston Globe
Correct Answer:
Verified
Q42: Integrated brand promotion (IBP) is
A)closely monitored and
Q43: A marketer is asked to analyze her
Q44: During the NCAA championships, a national sports
Q45: YouTrade, an online broker, purchases a 60-second
Q46: The American Academy of Pediatrics (AAP) wants
Q48: A medical equipment supplier is targeting a
Q49: A well-known manufacturer of office machines needs
Q50: A marketing manager for a giant beverage
Q51: FoodPro is a manufacturer of innovative versions
Q52: Farm Fresh Market, a local grocery store
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