Which of the following is an objective of direct marketing?
A) To make use of celebrity endorsements
B) To maintain customer satisfaction
C) To engage in social responsibility initiatives
D) To make innovative products
E) To increase market diversification
Correct Answer:
Verified
Q38: _ are the tools by which direct
Q39: Which of the following statements is true
Q40: The customer response to direct marketing can
Q41: Atkins Auto, a dealer of automobiles, sends
Q42: To encourage customers to open a mail
Q44: The _ approach of direct marketing involves
Q45: In direct marketing situations, when it is
Q46: Sophia watches a TV commercial for Missy
Q47: The two-step approach to direct marketing:
A)urges customers
Q48: The announcer on a television commercial said,
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