Many books on personal selling view customer objections as __________,but your authors view customer objections as _________________.
A)Foolish; Sincere.
B)Close-outs; problems.
C)Problems; opportunities.
D)Creative concerns; interference with the sales presentation.

Question

Quizplus · Accepted Answer

Many books view objections as problems that must be overcome or closed out, but the authors of this book view objections as opportunities for the salesperson to address the customer's concerns and provide more information that can lead to a successful sale. This more positive view of objections can help salespeople build trust and credibility with customers and ultimately create stronger relationships.

Many Books on Personal Selling View Customer Objections as __________,But