A typical information source for customer research would be:
A)Company customer data base.
B)Company's suppliers and employees.
C)Internet on-line services.
D)Trade magazines.
E)All of these.

Question

Quizplus · Accepted Answer

All of these are potential information sources for customer research. A company's customer database provides information about their existing customers, while suppliers and employees may have insights into the company's customer base or target audience. Internet on-line services and trade magazines can provide industry or market data on customer behaviors and preferences. It is best to utilize all available sources for comprehensive customer research.

A Typical Information Source for Customer Research Would Be