A film or videotape of a sequence of drawings with simultaneous playing of audio to represent a proposed commercial is a(n) _____.
A) liveamatic
B) photomatic
C) storyboard
D) ripamatic
E) animatic
Correct Answer:
Verified
Q41: Advertising research enables management to increase advertising's
Q43: Harold wants to gain insights into and
Q46: Which of the following is NOT one
Q51: Edna has taken footage from existing commercials
Q52: The prefinished version of a commercial that
Q52: Who formulated the PACT principles to remedy
Q53: Which form of message research is concerned
Q54: PACT is an acronym for _.
A) product advertising
Q57: Two general forms of ad research are
Q57: Allen wants to know if his advertising
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