Relationship selling refers to
A) the assignment of a single salesperson to a single customer throughout the course of the entire sale.
B) the practice of building ties to customers based on a salesperson's attention and commitment to customer needs over time.
C) a sales relationship that involves a face-to-face, person-to-person encounter rather than a sale made over the phone or at a checkout line.
D) an exchange in which the customer is involved not simply in the final transaction but in the entire process from concept development to final sale.
E) the practice of maintaining contact with a customer on a regularly scheduled basis following the initial sale of a product or service.
Correct Answer:
Verified
Q14: Sales management refers to the
A)process of allocating
Q15: The practice of building ties to customers
Q16: The tasks involved in managing personal selling
Q17: The tasks involved in managing personal selling
Q18: Anne Mulcahy is successfully restoring Xerox's legendary
Q20: The primary way in which relationship selling
Q21: An order taker refers to a
A)salesperson who
Q22: When Margot called the toll-free number to
Q23: A salesperson that processes routine orders or
Q24: When Jason called the toll-free number to
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