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Anne Mulcahy Is Successfully Restoring Xerox's Legendary Marketing and Financial

Question 18

Multiple Choice

Anne Mulcahy is successfully restoring Xerox's legendary marketing and financial vitality.Her success is due in great part to staying in sync with


A) the technological advances of her competitors.
B) the latest trends in on-line communications distribution.
C) Xerox customers and employees.
D) the latest trends in business-to-business marketing.
E) new technologies, still in the planning stage, and adapting them to the Xerox mission.

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