The tasks involved in managing personal selling include setting objectives; organizing the salesforce; recruiting, selecting, training, and compensating salespeople; and

Question

Quizplus · Accepted Answer

Evaluating the performance of individual salespeople is a key task in managing personal selling, as it helps to measure the effectiveness of the salesforce and identify areas for improvement. The other options are relevant to marketing management overall but not specifically to managing personal selling.

The Tasks Involved in Managing Personal Selling Include Setting Objectives;