A selling format which assumes that given the appropriate stimulus by a salesperson, the prospect will buy, is referred to as a __________.

Question

Quizplus · Accepted Answer

The selling format described in the question, which assumes that the prospect will buy after being presented with an appropriate stimulus by the salesperson, is known as a stimulus-response presentation. The other options (formula selling presentation, stimulus-satisfaction presentation, stimulus-selling presentation, and persuasive sales presentation) do not accurately describe this type of sales approach.

A Selling Format Which Assumes That Given the Appropriate Stimulus