_______ credibility is described as the reputation of the mechanism that carries the advertisement such as which television channel.
A) Vendor
B) Medium
C) Formal
D) Source
Correct Answer:
Verified
Q22: The reference group's influence is likely to
Q23: The key issue that serves to define
Q24: An example of a child's _ group
Q25: A _ group is any person or
Q26: Consumers who adopt the products and services
Q28: Which of the following is not a
Q29: _ reference groups are characterised by direct
Q30: General or broadly defined values or behaviour
Q31: _ groups consist of those individuals or
Q32: A _ may be defined as two
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