"Barnacles"
A)are the most loyal customer base because they stick with a company .
B)are a long-term and low-profit customer segment.
C)are a short-term customer base that has long-term potential.
D)are turned into butterflies as soon as possible .
E)The cash cows for most organizations

Question

Quizplus · Accepted Answer

Barnacles refer to customers who are long-term but low-profit for a company. They may stick with a company, but they do not offer high revenue or profits.